Latest on the Blog
How do you work out the effectiveness of a website? The real question to ask is, will this website help my audience help them solve their problems easily? Not just functionally will it work, but will it work well, will it be able to be done with easy, will it build anticipation around how you can help them solve their problems? All websites aren’t made equally.
There might be something to taking the oldest method of communication and applying it to a business framework.
Just like a book, people will judge your website by its cover. They'll also make a lot of assumptions about your business too.